Create a poster for an exhibitioninspired by a chosen era of graphic design and develop a font in thestyle of said era.
Strategy & Concept
I chose the 1970s also known as thepsychedelic era. As I drew my font I focused on the wavy loose feelof the letters and did especially focus on their organic and curvinginner forms. The composition is deliberately meant to make the viewerfeel like they are “tripping out” as the influence of narcoticsubstances as LSD was very common in this era. The choice of colouris inspired by designer Victor Moscoso who used colours fromdifferent sides of the colour spectre to create a vibrating effect.